WORKSHOP PROFILE This workshop is meant to update and to
provide Sales and Marketing Directors, Sales and Marketing Managers and
Sales and Marketing Officers with the latest ideas, knowledge and
techniques in Sales and Marketing Management. It will give Participants
the opportunity to pause and to refresh their thinking about the Sales
and Marketing function, their role in the organisation and how best
practices and technology are changing Sales and Marketing.
OUTCOMES The
workshop will lead to new ways of Managing Sales and Marketing as well
as stimulate creativity, innovation and generate enthusiasm amongst
Sales and Marketing Directors, Sales and Marketing Managers and Sales
and Marketing Officers.
WORKSHOP OBJECTIVES 1. To provide a platform for challenging traditional ways of Managing Sales and Marketing. 2. To provide the opportunity for benchmarking and Continuous Improvement in Sales and Marketing. 3. To help Marketing and Sales practitioner to discard and abandon outmoded Sales and Marketing Practices, Policies, Processes and Beliefs. 4. To help Participants become World-Class Executives and Business Leaders in Sales and Marketing.
WHO TO ATTEND
Sales and Marketing Directors, Sales and Marketing Managers & Sales and Marketing Officers.
Executives interested in Sales & Marketing.
COVERAGE The workshop will cover:
Introduction to Best-Practice.
New Trends in Sales and Marketing.
Best Practices in Sales and Marketing.
How to Achieve Mor e and Better with Less in Sales and Marketing.
How to Sustainably Enhance Performance and Productivity in Sales and Marketing..
DATE 3rd Week November.
VENUE Dubai / Accra
COST The workshop cost is USD 2,500 per participant excluding accommodation. You have the open to pay an extra USD 1,200 for official accommodation of 6 nights or you arrange your own stay.
